The 2004 election cycle saw the birth and quick rise of the official political video game. While election strategy game have been around since 1981's President Elect, that title and its followers were games about the political process, not games used as a part of that process.
2004 marked a turning point. It was the year candidates and campaign organizations got into games, using the medium for publicity, fundraising, platform communication, and more.
That year, I worked on games commissioned by candidates for president, for state legislature, by a political party, and for a Hill committee. And that was just me -- other endorsed political games abounded, from the Republican Party to the campaign for President of Uruguay.
http://www.gamasutra.com/view/feature/3834/persuasive_games_the_birth_and_.php
http://www.bogost.com/
http://en.wikipedia.org/wiki/Ian_Bogost
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