Mythic, the EA studio which has created Warhammer Online, has announced that over 500,000 user accounts have been created for Warhammer Online in the first week since launch. As the triumphant announcement states, "EA's most highly pre-ordered PC title, WAR has now become the fastest-selling new MMO of all time." This is a powerful vindication of EA's strategy of using an already highly recognisable brand for their MMO, rather than creating one from scratch. Perhaps more important, though, is that World of Warcraft's position at the top of the 3D MMO tree is not looking nearly as strong as it was a week ago.
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Sunday, 28 September 2008
500,000 user accounts have been created for Warhammer Online in the first week
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