LOS ANGELES (Reuters) - Video games aren't just for the kids anymore. More than one in three U.S. adults who go online, or 37 percent, own a video game console and 16 percent own a portable gaming device, Nielsen//NetRatings said on Tuesday.
The majority of those console owners, 71 percent, are married, and 66 percent have at least one child in the household.
"As game consoles have become increasingly sophisticated, families have incorporated them into their centralised home media centres, which include the television, digital recording device, digital music player and the PC," said Carolyn Creekmore, senior director of media analytics, Nielsen//NetRatings
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Friday, 8 June 2007
Video games grow up as adult ownership increases
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