Industry Getting Serious about Serious Games

Research shows that the world of 'non-entertainment' gaming is blowin' up.

Looks like the business world is finally starting to get serious about the idea of Serious Games.

For those of you who might be scratching their heads at the term, a serious game is defined as a video game that is produced for some kind of purpose above and beyond traditional "entertainment." These sorts of games come in every genre and flavor imaginable -- everything from AAA-polished military training and recruitment tools (America's Army) to corporate training, health care or self-improvement packages like Wii Fit or Brain Age.

Serious games have been around as long as video games, but only recently has the concept taken root as an encapsulated and concretely identifiable segment of the gaming landscape. The last E3, for example, had a forum open specifically to discuss and promote the serious games industry while the Serious Games Initiative is always open for business, providing community and leadership for the movement as a whole -- keeping the serious gaming community flying under a common banner.

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