With companies like Westwood's Turbine Inc., Lexington's Blue Fang Games LLC and even Curt Schilling's 38 Studios LLC in Maynard generating attention for their entertainment-based games, New England is developing a reputation as a hot spot in the gaming industry.
But just below the surface of the multibillion-dollar game technology industry lies a group of entrepreneurs working with similar technologies and ideas, but different goals. Instead of entertainment, these entrepreneurs want to apply game technologies to "serious" industries such as training, product testing and education.
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About Serious Games
Serious games (SGs) or persuasive games are computer and video games used as persuasion technology or educational technology. They can be similar to educational games, but are often intended for an audience outside of primary or secondary education. Serious games can be of any genre and many of them can be considered a kind of edutainment.
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Tuesday, 10 July 2007
Game developers chase 'serious' business models
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